Ranking a website has become an essential thing without which no site is recognizable. We all want to rank our site on the first page of Google and attract more and more traffic. Let’s discuss some of the important points that are best for the optimization of a site.
Always try to make sure that every page on the website must target a primary keyword and more than one secondary keywords.
Always make sure to structure the site as such that enables the relevance and precision of each page. Try to avoid the mingling.
Optimization of a single page using many keywords may throw you backwards. An ideal website has a number of pages and each relevant to its own category, rather than one or two pages having multiple stories, topics, products, services and others poorly mixed.
Dubai SEO suggests to write 1800 to 2000 words for each page. Use the keywords where relevant, don’t stuff or overuse them where they aren’t necessary.
Use H1 and H2 tags for your primary keywords. H3 and H4 are for secondary or long tail keywords.
Your title tag must describe to the site visitors what it has for them when they decide to visit it. Your title tag must be started by your main keyword.
Always use main or primary keyword once in the title tag, add specific information of your page without stuffing keywords in the title tag.
The recommended length of the title is under 60 characters, 55 to be precise. Google is going to shorten the length if the length of the title exceeds these numbers.
Every page of the website should have its own Meta description. It makes great difference to your organic search click through rate (CTR).
Always remember to use your keyword in the Meta description, but keeping in mind not to stuff it foolishly.
Google knows what you are doing and may be rank your site as a result of using keywords more than necessary and inappropriately.
Meta description’s main purpose is to attract the users and encourage them to enter your site. In other words Meta description acts to sell the site to their targeted audience.
Back linking and guest posting are now considered as significant part of SEO. So, if you can collaborate with others for give and take of services of these two things, they will help both of you.
You don’t need to worry about the things like anchor text optimization as yet. Your aim right now should be to build a strong profile link.